





From the brand


Beauty Expert Since 1968
Blending Science & Beauty for Radiant Skin

Our Makeup Cares for Your Skin
Infused with Skincare for a Flawless Glow

Real Results, Real Confidence
Join Millions Who Trust Jerome Alexander

Build Your Perfect Look
Check Out the Full AirBrush Collection

Skin Indulgence
Skincare Actives for Healthy Hydrated Skin

Self Adjusting
Revolutionary Skin Tone Matching Formula

Where Innovation Meets Beauty
Always Innovating to Bring You the Best in Makeup!
Product Dimensions : 6.5 x 3.87 x 1.59 inches; 3.84 ounces
UPC : 812458001665
Manufacturer : Jerome Alexander
ASIN : B0DCHM66GS
Best Sellers Rank: #6,281 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #65 in Foundation Makeup
Customer Reviews: 4.2 4.2 out of 5 stars (1,206) var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
Adapts to Your Unique Shade: Our self-adjusting white foundation applies white and seamlessly adjusts to your specific skin tone within 10-15 minutes. The result? A cream foundation that perfectly matches your complexion, reducing shade selection stress.
Revolutionary Microbead Technology: Experience flawless blending as our makeup foundation has encapsulated color microbeads that skillfully detect your shade while the product melds into your skin. Effortlessly create a smooth, natural-matte finish with full coverage.
Skincare-Enhanced Elegance: Infused with potent actives including Hyaluronic Acid, Niacinamide, Argireline, Matrixyl 3000, and essential vitamins. Our liquid foundation provides immediate benefits and long-term anti-aging results.
Pro-Level Application: Use the Kabuki foundation brush to apply a small amount, and blend evenly in a circular motion. The foundation’s color transformation takes 10-15 minutes – your patience is rewarded with radiant, naturally enhanced skin.
Radiate Confidence: Witness the face makeup foundation’s white hue adapt to your unique shade through microbead technology, revealing radiant skin. Experience the fusion of science and beauty as your complexion appears naturally flawless.

K. Hamilton –
Works great everyday – Love it for travel.
Simplest cover make up I’ve used. Picked up on a whim and have reordered. Just a small bit on the brush and blend on face to cover dark areas and it adjust shades to balance to a natural shade and so smooth. Just add lipstick and I’m done. Great for traveling, a lot less to pack. I have sensitive skin and it was light and long wearing with no irritation.
Julie R –
The best foundation I’ve tried!
This is the BEST foundation I’ve tried – FINALLY I have something that gives me the look I want, without feeling cakey and heavy. This is great for my aging skin and felt great all day. You don’t need to use much, so it will last you a while. I highly recommend! Easy to apply, worked well, provided a natural look and evened my splotchy skin tone.
Dana Roland –
It’s Like Magic in a Bottle!
I absolutely love this foundation! It goes on white and somehow adjusts perfectly to my skin tone—it’s honestly like magic. The coverage is buildable and it lasts all day without feeling heavy or greasy.As a woman who’s almost 50, I’ve tried a lot of foundations that crease or cake up, but this one smooths beautifully and looks natural. I’m so impressed! If you’re on the fence, buy it—you won’t regret it 💄✨
Amazon Customer –
Feels good…..
Feels good, not heavy, it’s does match my tones perfectly, does not cover 100%, but is perfect for daily wear, it’s fast and easy!
Platinum Buyer –
So Good, I Stocked Up—Just Wish I Could Skip the Brush!
I loved this foundation so much the first time, I went back and ordered two more just to have them on hand. The formula is lightweight, hydrating, and blends beautifully into my skin tone—no guesswork, no streaks. It’s one of those rare finds that actually delivers on its promises.Thickness: Smooth and buildable. Not cakey or heavy.Oiliness: No greasy finish—just a soft, natural glow.Moisturizing: Definitely! My skin feels hydrated without needing extra moisturizer underneath.Skin Tone Match: The self-adjusting formula is magic. It starts white and blends into my exact shade within minutes.Scent: Very light and clean—nothing overpowering.Longevity: Holds up all day without fading or settling into fine lines.One small wish: I don’t need the Kabuki brush every time. I wish there was an option to buy the foundation solo—it would make restocking even easier.At around $19.99, it’s a great price for a skincare-infused foundation that feels luxe and performs like a pro. If you’re looking for a fuss-free, flattering base that adapts to your skin, this one’s a keeper.
Amazon Customer –
MAKE-UP
PRETTY GOOD MAKE-UP, NICE AND CREAMY, BUT DOESN’T COVER AS SHOWN ON THE VIDEO. NOT AS GOOD AS PERBELLE COVERAGE? MAYBE THE FORMULA IS TOO THIN?
Maria –
Just like advertised!
Great for older skin! I am 62 yrs old and I have not been able to wear ANY of my go-to foundations bc of drier, sensitive skin, combination skin, with larger pores (whether $10 or $ 60). Jerome Alexander goes on easy, dznt look bad on dry areas or look greasy on oily areas. Goes on easy with the provided kabuki brush. It lasts ALL day long, with my skin feeling smooth, soft and moisturized. Natural look that provides just the right amount of coverage. I’m looking forward to adding an extra layer for an upcoming event. Good bang for the buck!
Russell Foster –
Cc makeup for mature skin
Love the way the makeup doesn’t feel heavy and covers my face nicely. With self adjusting color it’s amazing how well it matches my skin color. Reminds me of the cc cream I used to get from beaticom. Moisturizer and makeup in one. Will order again for sure!